The Scotsman

The Scotman- ‘It’s the Skyscanner of whisky’ - how Sip Seekers is making Scottish whisky tourism easier

28 June 2026

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The Scotsman profiled Sip Seekers as "the Skyscanner of whisky", showcasing how the platform is transforming the way people discover and book Scotland's drinks experiences. The feature explores the story behind the business, its vision for simplifying whisky tourism, and its role in helping visitors uncover experiences across Scotland.

"Sip Seekers aims to modernise how travellers explore Scotland's drinks industry."

The Scotsman

The Scotsman explores how Sip Seekers is simplifying drinks tourism across Scotland by bringing distillery tours, tastings and experiences together in one place. Described as the "Skyscanner of whisky", the feature highlights founder Victoria Miller's vision to make discovering and booking Scotland's drinks experiences easier for visitors and locals alike.

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